Smiling Hearts Foundation
NGO – Sierra Leone
Smiling Hearts Foundation targets children of the underprivileged remote villages near Freetown. They run three projects: Soles for Smiles, Food for Families, One Backpack per Child.
I was brought on board to build the brand through developing guidelines for all the collateral and campaigns.
. Awareness campaign (poster, flyer and social media posts)
. Branding guidelines for collateral
. Concept and design of the yearly event: posters, print/digital invitations, social media, and promotional merchandising
. Website design and follow up on production